Piera's new identity is born from a renewed and sophisticated vision that aims to convey the constructive and architectural character of its products through a professional approach adapted to new times. This graphic identity, although completely updated, is able to preserve the essence that truly defines Piera, creating a harmonious transition that respects its heritage, maintaining its roots and adding an extra touch of freshness and character.
The objective is to develop a brand that evokes, through a minimalist design and architectural character, the same values by which the brand is identified, adding a bonus of quality, professionalism and personality.
In this renewed identity, we seek for Piera Ecoceramica to project a relevant image that inspires confidence and professionalism and reflects its unwavering commitment to quality and respect for the environment.
An identity through which the architectural character of the brand is transmitted, providing a more careful and professional aesthetic, which transmits the values of the brand and the idea of offering architects and interior designers inspiration and personalization of products that fit the vision of their projects.
client: Piera Ecocerámica
category: Brand Identity
