In a sector marked by repetition, Durstone charts its own course.
It does not follow trends, it redefines them. This attitude stems from its origins, from a way of thinking and working inspired by its founders: a constant curiosity, a radical demand for excellence, a need to explore tirelessly. Our proposal is more than a concept: it is a philosophy.
A way of understanding ceramics as a field of constant research, where design, technique and differentiation are intertwined in precise balance. Each piece is the reflection of a quest. A quest that never ends, because that is the true driving force behind Durstone: continuing to ask what else ceramics can be.
At the heart of this concept is the ‘D’ of Durstone: Design, Differentiation, Detail, Dynamism. A solid, dynamic “D”, built from pure geometry but with a disruptive spirit. Just like Durstone itself. A powerful visual identity that becomes the symbol of constant change, evolution, close and attentive customer service and leadership in the ceramics sector.
client: Durstone
category: Branding and Editorial Design