Clara Ceramics

2495

Branding, Home

summum

From the tireless search for beauty in its purest form, a unique way of understanding ceramics is born through a new brand, Clara Ceramics, based on different associated concepts that marks us, Clara Ceramics, based on different associated concepts that marks us. They will serve to found its values, such as: transparency, clarity, purity and honesty. Inspired by the elegance and sumptuousness of transparency, Clara Ceramics isa true demonstration of simplicity, minimalism, quality and honesty. A brand that stands on very solid foundations that support it, leavingglimpse their professionalism and kindness in every detail.With a clear, elegant and purely timeless product. Its essence is based on the incessant search for natural perfection. The place where light meets form and ceramic inspires a promise of incomparable timelessness that dazzles the world.A brand that was born supporting a pure, almost material product without “hidden vices”, where each piece is forged under the conviction of providing clarity, purity and personality to each space. Dressing and transforming environments into true corners with soul.Where honesty reaches every corner and every space. A brand that also speaks of success in professional relationships, where respect, clarity andcommercial transparency highlights highly professional human treatmentand honest, with the aim […]

Mamen Molina

2398

Branding, Home

summum

The Skin, as a Living Organ, has a natural power, an innate technology that gives it special abilities to self-regulate and protect itself. Inspired by that natural power that characterizes it, a living testimony of the deep connection between man and nature, we created the new graphic concept for the Mamen Molina brand. A concept that draws from the natural power of the dermis and its constant dialogue with science.In this way, we manage to visually align the brand with its purpose: to promote a beauty that goes beyond the superficial, a beauty that is nourished by the innate wisdom of nature, a beauty that emanates from the inside out. Well-cared for skin adapts to the passage of time and provides sustainable longevity. Inspired by skin client: Mamen Molina category: Branding identity

Cevica

2478

Branding, Home

summum

Four entrepreneurial soulsgave life to CEVICA in Castellón de la Plana, and its history has been marked by an authentic symphony of passion, effortand dedication to ceramics.An entire family history woven with threads of tradition and linked to a powerful vision of the future that continues today at the hands of the second generation. An inexorable connection between past and future, experience and avant-garde, tradition and modernity. Each and every piece produced at Cevica is created from a personalized approach according to the needs of our clients. A unique artistic expression,fruit of the work and dedication of the entire team.In each of the production processes, maximum care is taken of all the details that, accompanied by the latest ceramic decoration techniques on the market, seek to achieve total personalization and materialization of the dreams of all its clients. Because design is dialogue. We believe in listening as a true catalyst for the entire creative and productive process. Where each ceramic piece is capable of telling a truly unique and exciting story. A key witness of the commitment to honesty, quality and service to each and every one of its clients.A story of union between artisanal tradition and innovation,to result in […]

Exagres Catalogue System

2503

Branding, Home

summum

The objective of the proposal is to present to Exagres the new graphic linefor the brand's catalog collection.The graphic concept revolves around the creation of a style proposal: solid, sober,elegant and timeless. Which will guarantee that the design style lasts in the future.time more easily.A proposal that advocates the use of gradient colors, to provide graphic continuityto the “encyclopedia”, and with a range of colors reminiscent of the environment, within order to emphasize the connection with the authentic, with the natural. All this without leaving aside the language and technical details, which are emblematic ofbrand and differentiating detail. To do this, on the covers, and through cardboard.specials, we will work on the concept of touch and textures, language linked to the worldof ceramics, introducing graphic techniques and special finishes to provide theproposal of greater singularity, within a homogeneous and elegant framework. Internally we seek an evolution in the way of presenting and displaying information. we chasegreater visual impact, therefore we will go to large format “full” images to get more performancevisual to infographics. The textual content will be represented in a more technical way, with pages ofgeneral breakdown, not by color. The pace of reading the catalog is very important […]

Axial Investments

2469

Branding, Home

summum

Of purely technological essence and innovative character,The new brand for AXIAL INVESTMENTS is born.A visual identity with a disruptive essence and timeless character.that emerges with the aim of positioning itself at the level of the large companies in the sector, through an identity of simple, organic, modern, elegant lines,international and innovative, capable of visually reflecting values such as professionalism, quality, technology and a technical and innovative character.A brand that looks to the future. client: Axial Investmentscategory: Brand Identity

Tafur dental

2388

Branding

summum

With the new brand we seek to convey an elegant, timeless, attractive and minimalist image that reinforces the concept of safety, quality, confidence and self-esteem.To do this, we have represented the line of happiness as the central axis of the graphic applications, providing that distinctive and differentiating touch, offering a unique proposal of premium character, very personal, artistic and identifiable. client: Tafur dental cliniccategory: Branding

Massima Group

2449

Branding, Home

summum

The new MASSIMA GROUP brand was created with the aim of becoming an integrating symbol of cohesion and union giving order meaning and purpose to the organisation a purely aspirational brand with an evocative character that transmits and reflects aspects such as: professionalism elegance and character. A renewed identity to reposition the brand as the ideal partner for the development of contract projects thanks to its comprehensive service and values such as: quality service technology and personalised attention. client: Massima Groupcategoría: Global brand identity

Ideatec

2187

Branding

summum

In a world in which noise deafens our lives, true acoustic comfort becomes a jewel to protect and treasure, to keep the purity of sound more alive than ever. Full of different nuances and tonalities, the sound moves and transforms as a powerful and vibrant sound flow that constantly changes to adapt to the environment. Because there is a place where noise transforms into silence, where every whisper, every musical note takes on a truly extraordinary and enriching role to generate an immersive sensory experience that captivates the senses.Under this new paradigm, the concept that will mark the creative axis of Ideatec's new identity is born. A brand that was born with a promise: to transform noise to offer a truly unique and comfortable acoustic experience that guarantees people's well-being and correct acoustic insulation. To develop the restyling of the brand, we have chosen to make a fairly important qualitative leap at the branding level, because we believe that the brand needs it, so we completely align the value proposition with the proposed creative concept and with the values that we want to convey, a fact that has led us to completely rework the graphic bases of the logo.The main […]

Mercury

2488

Branding, Home

summum

The new image of MERCURY Cerámica has an evocative and sophisticated character. It is built through the identity of its own materials creating geometric shapes that remind us of its products an anagram whose geometry transports us to a pure and minimalist logo that will guarantee its timelessness and sobriety. Accompanying the anagram that symbolises the M of Mercury we find a typography full of character and personality whose classic morphology and elegant countenance contrasts with the purer geometric symbols of the isotype creating a complete brand whose visual balance lies in the reflection of its more traditional and classic origins with a modern and minimalist appearance at the same time. client: Mercury Cerámicacategory: Global brand identityawarded project: Anuaria Selection Best Corporate Identity Program & Catalogue Design for Mercury Cerámica

Cyros

2313

Branding

summum

With Mediterranean essence and architectural character, the new CYROS® brand represents the balance between territory and innovation, a symbiosis that is capable of reflecting both the natural environment of its own territory and the technical and constructive character that defines it. Organic, modern, elegant, efficient, purely architectural and innovative. Its chromaticism is an amalgamation of colors that evoke the Mediterranean origin of the brand. Avoiding black colors and always looking for a very careful, elegant and iconic visual style. client: Cyros category: Brand Identity